Ini Hari Terakhir Kamu Tebak-tebakan dalam Taktik Bisnis

Persembahan 50+ Hasil Penilitan tentang Perilaku Konsumen untuk Kamu yang 'gak pengen di situ-situ aja :

Setelah Melahap Ilmu Dagingnya Kamu Akan Bisa Menjawab:

Bagaimana cara memilih ANGKA yang tepat untuk harga produk Anda? Apakah dengan angka 9/7/5/0?

Kapan menulis DISKON pakai "%" kapan pakai "Rp"?

Bagaimana cara menulis biaya tambahan SHIPPING & HANDLING?

Berapa ukuran FONT yang optimal untuk harga asli vs harga diskon?

Apa posisi terbaik untuk meletakan harga diskon? Setelah harga asli yang di coret atau justru sebelumnya?

Bagaimana strategi melabeli harga barang Mewah vs barang Murah ?

Bagaimana mengurutkan list harga di katalog/menu restoran/susunan etalase? Apakah dari mahal ke murah atau sebaliknya?

Bagaimana tehnik memecah satuan unit harga yang terasa ringan di mata calon pembeli

Bagaimana memilih warna tombol CTA yang tepat sesuai tema website?

Mengapa Empty Space di sekitar tombol CTA sangat krusial?

Bagaimana mendesain style tombol CTA yang meningkatkan klik?

Apa pengaruh simbol anak panah di dalam website?

Bagaimana pengaruh tatapan mata model iklan kepada tingkat penjualan?

Berapa kali sebaiknya tombol CTA di ulang kemunculannya di website?

Manakah kata ganti orang yang tepat (orang pertama, kedua, atau ketiga)?

Manakah form yang lebih efektif antara Opt-In vs Opt-Out ?

Bagaimana menerapkan Limitasi & Scarcity ?

Manakah simbol "trusted" terbaik yang meningkatkan kepercayaan customer?

Bagaimana mendesain halaman checkout yang tinggi konversi?

Bagaimana membuat orang merasa rugi besar jika tidak mem-viral-kan produk Anda?

dan maaaasih banyak lagi...

SEMUA MATERI DISAJIKAN BERDASARKAN FAKTA (BUKAN OPINI) PENELITIAN DARI:
JOURNAL INTERNASIONAL SENILAI RP7.672.000

Reference (silahkan klik)
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  53. dan Penelitian lain yang terus di Update

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Produk Digital berupa Online Course tentang Psikologi Marketing yang dibahas berdasarkan temuan ilmiah dari jurnal internasional (bukan opini).
Anda akan mempelajari >60 unit materi berupa video maupun tulisan tentang psikologi marketing, sejauh ini sudah ada 2 kelas besar yaitu Psychology of Pricing (hasil penelitian tentang cara efektif menampilkan harga produk) dan Psychology of Conversion Optimization (hasil penelitian tentang strategi desain website yang tinggi konversi). Materi akan terus bertambah seiring temuan jurnal terbaru.
Semua materi di Psikologimarketing.com tidak ada yang berlandaskan kepada OPINI, melainkan hasil penelitian, survey, dan split test, dari para researcher luar dan dalam negeri yang bergelut di dunia marketing. Terdapat >57 Jurnal Internasional berbayar yang dikupas dalam tiap-tiap materi. Sebagian besar diantaranya berasal dari:American Marketing AssociationJournal Product & Brand ManagementJournal of Research in MarketingJournal of Applied Business ResearchJournal of Consumer ResearchJournal of MarketingMarketing Management JournalJournal of Marketing ResearchMarketing Management AssociationJournal of Marketing SciencePsychology & MarketingOrganizational Behaviour and Human Decision ProcessesJournal of RetailingJournal of Consumer Psychology
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